Methodology
Get Whiff The Program
Whiff works with companies to develop and implement multi-sensory banding strategies. The implementation process is described in the following sections:
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DOES YOUR BRAND HAVE SCENTS APPEAL?
Which of these statements apply to your brand?
I am only using 2 or 3 of the senses with my brand. I've never thought about using scent to enhance my brand.
My competitors will soon be using scent to enhance their brand. I want to be a leader in this arena, not a follower, but don't know where to start.
I would like to use scent to help increase sales and revenues of my products or services, but am not sure how to do it.
We've used scent before, but have never explored how it can be used to trigger an emotional response and most effectively enhance our brand.
I have products that are scented, but am not sure if I could be using different scents more effectively.
